Click on the image below to see Pierre de Wet being interviewed about starting a carpet cleaning business from Scratch and growing to over £20,000 a month in carpet cleaning.
At the centre of the SuccessCOACH is our 'Inner-circle' MasterMind group. This is a group of 4 highly motivated carpet cleaners, all of whom are at different stages and size of business, and all have one goal … to help each our become successful.
All the guys have been through our coaching programmes and still use our marketing tools. They have learnt by helping others … they learn more themselves.
So this ‘elite’ Inner-circle are willing to share their tried and tested marketing secrets with you.
Charles Okwechime, Portsmouth
Kevin Goodwin, South London
Pierre & Laurence De Wet, Cambridge
Kevin & Julie Barber
Meet The SuccessCOACH Coaches
With the best track
record in the UK for training - ALLTEC can train and coach you and your
staff to grow and become profitable.
Robert Saunders Owner and Founder of ALLTEC Network
With
21 years in the cleaning industry Robert has 'Coached' hundreds of
people to start and grow their own carpet cleaning business. He has
helped people go from nothing to average £1,500 a week in less than
12-months. Also help many cleaners double or treble their income and
take more time off to enjoy it.
Paul Pearce IICRC President & NCCA Technical Director
As
the world-wide President of the IICRC, (our only cleaning certification
body) Paul is acknowledged as one of the leading people in the carpet
cleaning industry today! Paul teaches most of our carpet and upholstery
schools and helps to coach cleaners.
Keith Robertson NCCA Training Director
Keith
has over 34 years of cleaning experience. Keith's passion is hard
floor cleaning, which has helped a lot our guys to offer this add-on
service and improve their profits!
Sometimes When Things Are Tough – You’ve Got To Make Some Pretty
Drastic Changes...
“I'm Really Serious About Helping People Start & Grow Their Carpet Cleaning Business, So I Spent Hours Ploughing Through A Pile Of My Marketing Material, Looking For Some 'Marketing Inspiration' - I Found A Letter I Wrote 7-Years Ago And It Gave Me A Great Idea … To Challenge YOU To Improve Your Business!”
“Statistically The Recession Maybe Over… But are YOU one of the 95% of carpet cleaning business owners who are struggling with their current marketing?"
Dear Fellow Cleaning Professional,
The second half of 2009 was a great for many people … sales were up and people were trying to get over the recession …
So what happened?? Why hasn’t this year started so well??
Nearly all the carpet cleaners I spoke with at the recent Carpex show told me HOW BAD THINGS WERE GETTING out there again for you all ... and it
wasn’t until then I realised we really need to do something to help.
This year sales for most cleaners have been all over the place with some weeks of good sales, then for no reason the phone just stops ringing … the work just drops off DEAD!
And I can tell you - YOU are not alone with this problem! It isn't just with the smaller 'owner operators' ... as most of the larger companies and major franchise companies are struggling as well AND they are looking at how they can improve their domestic carpet cleaning, which may mean there will be even more competition for you!
So… if YOU are one of the 95% of cleaners that can’t guarantee you'll be able to bring in enough work in the next few months you will need to make some changes to your business AND SOON!
HOWEVER ... There Is Some Good News!!
You Can Thrive... Not Just Survive!
I Think I May Have Found The Solution In A Letter I wrote 7-Years ago!
You'll be glad to know I have a number of cleaners around the country following my marketing plan and they are THRIVING - there's some of the guys in the photos on the left. So we know there is work out there for carpet cleaners ... it's just that you'll have to work smarter AND NOT harder to find it.
After Carpex I sent hours ploughing through some of my old marketing letters to come up with some ideas of how I could help you and found a letter I wrote on the 29th January 2003. The letter explains how I was in Las Vegas writing straight after a marketing seminar for 'Chiropractors' given by top marketing expert Ben Cummings.
Here’s a few lines from my letter written in 2003…
"...
I first met Ben 2 ½ years before at a ‘Dentist
Seminar’ also in Las Vegas (but that’s another story) and that’s
when he gave me the original idea of packaging all the information I
had, like…
My experience
as a manufacturer of cleaning products and machines
The knowledge and training with
Paul Pearce and the IICRC schools
And of course the marketing and
coaching I learnt from Joe Polish
Combining all this together
this became the FastTrack™ programme
and has helped many people improve their business and create the
funding for their prefect lifestyle.
However, not everyone is
willing to take the ‘chance’ on my FastTrack™
programme. In fact it was discussing this problem with Ben in
October 2002 (we were both speakers at Joes Marketing Boot Camp in
Phoenix Arizona) and it was then he suggested the idea of this Mini Coaching Programme.
I
told Ben how I had many carpet cleaning customers that weren’t making a
profit – most just “owned a job” working more hours and for less pay!
BUT wouldn’t believe in my marketing even with my no-risk 100% money back guarantee!
I
explained that I could help and support these guys, I’ve already proved
it, but they just won’t get their head out of the sand long enough for
me to help them.
Ben asked me if the FastTrack™ was working for MOST members – I said yes –
we’ve had great success!
Ben then explained most people have a
problem with believing things they don’t understand. They also don’t
like to pay for things they can’t see.
For example if ‘Marketing Information’ was like a new
machine they could feel it, touch it and see how it works, before they
had to pay for it –but you just can’t do that with marketing and
business coaching.
So Ben asked if I could make a smaller and
easier way for people to trial my marketing … and suggested the “Mini” programme as an easy
step-by-step, month-by-month strategy building programme over the next
year – at a price that everyone can afford.
He even said give the first
three months FREE!
And that’s exactly what I’ve done!
And I did! In 2003 each month I taught ONE of the great strategies from my FastTrack™ Programme and I explained them to the new members with the aid of my very successful coaching guys that have already used each strategy.
And Yes It Worked ...
From the 2003 'Mini-Coaching' I picked up a number of new clients ... and one of my top new clients was Kevin Barber of Careclean. The first 'Mini-Coaching' strategy Kevin tried made him over £3,200 - just by sending out a letter to his customers and using some better auditing ideas to close the deal.
Kevin had taken 18-years to grow his carpet cleaning business and was doing very well. He was turning over on average £6,000 a month, but he knew he could do better. Within three years of joining my programme he had learnt to grow his business by using smarter marketing and NOT working harder! Kevin managed to TREBLE his business to over £18,000 a month within three years AND STILL USING JUST ONE VAN!
As with most of my coaching clients ... Kevin is still doing well today, in fact very, very well. One reason he is doing so well is another of our strategies called the 'Perfect Care' maintenance plan, which allows your clients to have additional cleaning done if they pay NOW towards NEXT YEARS CLEANING! Kevin has well over £1,000 a week paid in to his account each week from his 'Perfect Care' clients, for work to be done over the coming year ... and regardless if he is working hard or away on holiday he still gets paid over £4,500 a month for work he hasn't done yet ... you can imagine how this helps his cashflow!
We also have a number of other cleaners doing really well at the moment ... like Pierre de Wet, from Art Of Clean. Pierre, who only joined me just under four years ago, had never cleaned carpet before. Currently he has THREE truck mounts on the road and is averaging over £19,000 a month and still growing. In fact last months figures were over £20,000 so Pierre is very happy right now.
Below is a small 'out-take' clip of Pierre, as his phone goes off while being filmed. In the video Pierre is interviewed by business building expert Ronald Monjack, and asked how he went from £1,500 a month cleaning windows to £20,000 a month cleaning carpets in than four years. (The rest of the video will be out soon).
Pierre has already started to help carpet cleaners to grow their business and is willing help you if you take our three month trial.
In fact, he's not the onl one, as you can see from the photos above we have a number of cleaners who are doing so well they have agreed to 'Mentor' other cleaners. That's right these guys also want you to THRIVE and are willing to share the marketing tips with you!
What Do These Cleaners Know
That The Average Cleaner Does Not?
Actually just 2 things - the 2 important business-building
lessons I mentioned earlier. These lessons are simple, and they go
together. Here they are:
>>> Lesson 1
The Fastest Way To Grow Your Cleaning
Business In Today's Economy Is Not By Doing More Hard Work... But
By Improving Your Marketing!
>>> Lesson 2
The Fastest Way To Improve
Your Marketing Is NOT By Throwing Your Money Away Trying Out
Things That Might Work (Or Indeed May Have Worked Before)... But By Getting Proven Ads That Have
Brought In Hordes Of New Clients For Other Cleaning Businesses... And
Simply Copying Them!
Yes, you read that right. The one thing these
cleaners have in common is thatthey are all using the exact same
"blueprint" for success... a set of advertisements and techniques
that have been proven to give a carpet cleaner an almost "unfair"
advantage over his competitors in any market in the country.
Of course we back this up with some great tools to help you sell face to face in the home and to close the deal at a much higher price.
The amazing thing is that these secrets work for any cleaner in any
market, regardless of what you've tried in the past, and whether you've
been in the business 2 years or 20. If you can "copy" a few simple
ads... then use a few strategic techniques for getting the most out of
the clients they bring you... then you too will experience the same
success.
The reason I am so confident is because I've discovered a
simple money-getting system that has been proven to double or even
triple the income of any carpet cleaning business (and I'm about to
prove it to you). This system is easy to use, and it is not complex.
In
fact, it consists of just 5 steps...
How Much Money Could
You Make If...
You
Knew How to Get An Almost Unlimited Number Of Hot, Ready-To-Buy Clients To Call
You Up And Beg You To Clean Their Carpets
You
Knew A Few Quick And Easy "Changes" To Your Presentations And Proposals
That Would Squeeze 25% More Cash Out Of Every Client... And Have Them Feel
Good About Paying For Your Top-of-the-line Services
You
Knew How To Tap Into Other Lucrative 'Add-On' Services Like Tile & Grout Cleaning Without Having To Make Any Major Changes To Your Business Now... Or Spend An Extra Penny On Advertising!
You
Knew How To Get Your Existing Customers To Happily Refer Their Friends
And Associates To You... Without You Even Asking
You
Knew The Priceless Secrets Of How To Automate Your Business And Hire
Others To Handle The "Rough Stuff"... So You Can Make More Money While...
Taking More Time Off For Yourself
...Well,
It's About Time You Found Out.
You'll learn the
step-by-step "blueprints" for all five of these business-transforming
strategies (plus many more) when you join this amazing
once-in-a-lifetime event course.
I will teach you exactly how to explode your
cleaning profits and how to expand your business to levels you've never
dreamed possible.
In 2007 I changed the name of my marketing programme from 'FastTrack' to 'SuccessCOACH' for one simple reason ... it had evolved from being a 'Quick-fix' idea for your business marketing into a long-term business coaching programme. In other words it's was started to help get your business turned around with a few months. Now we find cleaners are staying with us for more help as they grow their business and become Successful Cleaners.
Now I’m launching a new up-dated 2010 ‘Mini-Marketing’ Coaching Programme. This time it will not be one strategy per month, it will be based upon my 'SuccessCOACH' andI’ll teach a bunch of ideas right up front on my new Discovery Days to get you started. It will also include a number 'on-line' marketing strategies, which has been a hit.
“So I Challenge YOU …
Too Thrive... Not Just Survive!
Take My FREE Trial Of My Mini-Marketing Programme - Follow It To The Letter For THREE Months You Will Double Your Business or WALK AWAY PAYING NOTHING!
But you must act NOW
because for a LIMITED TIME, I’m giving away a 3-month ‘Trial’ of my
proven carpet cleaners ‘SuccessCOACH’ for FREE!
The new ALLTEC ‘Mini-Marketing’ Coaching programme will give you many of the same tools used by my Successful Coaching Members, who are still increasing their sales and profits in all areas of the UK.
ALL YOU HAVE TO DO IS ATTEND ONE OF MY NEW DISCOVERY DAY SEMINARS!
So what is a Discovery Day AND what can you expect..?
I'm holding FOUR one day 'Discovery Day' seminars
around the country (9.30am - 4pm)
Each seminar will have a small group of people, just like you looking to start or grow their carpet cleaning business
I'll expain step-by-step how my easy-to-use systems can make a big difference to your business
I’ll have a guest speaker … one of my 'Mentors' who knows first hand how effective my marketing really can be for you
Where are they..?
Wednesday 21st April 2010 - MANCHESTER
(Novotel West)
Saturday 24th April 2010 - ROYSTON, ALLTEC Office
Thursday 6th May 2010 -
READING
Saturday 8th May 2010 - ROYSTON, ALLTEC Office
What will you learn ...?
Tried and tested strategies
to increase your business NOW
How to attract new higher-end homes in your
area
New ‘On-Line’ marketing that really works
How to achieve average job
tickets of £250-£350 (or more)
How to get people referring you like crazy
What does it cost ...?
The fee for the 'Discovery Day' is only £37 for the first person for the seminar
Your spouse or business partners are welcome to come along AND ARE FREE!
This will include Tea & Coffee on arrival (9.30am) and a light lunch
All the material on the day and the following three months of 'Mini-Coaching' IS FREE
The £37 fee is ONLY to stop time wasters! I only want 'players' ... people that are interested in starting or growing their carpet cleaning business. If £37 and a few hours of your time is too much to invest in your business well, I'm sorry this is not for you.
However, my Discovery Days are risk FREE with my ‘Double-Your-Money-Back-Guarantee'... If you
don't like the seminar I'll refund your £37 and another £37 toward travelling costs just for
trying it out. Plus you’ll take away tools to help your
business straight away!
P.S. I'm giving away THREE months of my NEW 'Mini-Coaching' Programme ... FOR FREE. You just need to attend one my Discovery Day seminars. P.P.S.
For the fastest registration call my Support Team 24 hours a day on 0800 695 0222 (01763 208222) ... If you call out of hours the call will be taken by live person (not an answer phone) just be sure to give the operator your full name and address, the date of the seminar you wish to attend ... and your credit/debit card details. OR just complete the on-line form below by clicking here.
P.P.P.S.I am 100% confident
that the strategies and techniques you learn on my Discovery Day
will REVOLUTIONIZE your business... which is why I'm making you
such a risk-free, double-your-money-back guarantee.
I've personally witnessed cleaners use these strategies to get rich in
every corner of the country... and now I want to help YOU do the
same! Go ahead and book your place now right now. For £37 I promise you it will be the best investment you ever
make in yourself and your business.
P.P.P.P.S. If you like what you’ve seen so far and would like to Take My Challenge ... you need to book one of my April ‘Discovery Day’ Seminars –
Where are they..?
Wednesday 21st
April 2010 - MANCHESTER
(Novotel West)
